Articles
20 Ways Marcomms Managers Can Turn 'B-Plus'...
June 9, 2025 | By Forbes - Featuring Kurt Allen
Explain The 'Why' Behind The Work A powerful way a marcom manager can help elevate a B-plus team member to an A-plus is by providing strategic con...
How Global Brands Can Avoid Cultural...
May 22, 2025 | By Forbes - Featuring Kurt Allen
One crucial step marketers must take when expanding into a new market is conducting in-depth cultural and linguistic localization research—beyond...
18 Emerging Influencer Marketing Trends...
May 15, 2025 | By Forbes - Featuring Kurt Allen
AI-Generated And Virtual Influencers One emerging trend in influencer marketing that’s gaining traction is the rise of AI-generated and virtual in...
Synchronicity: What Is It and Does It...
May 14, 2025 | By Helen Marlo
Key points A synchronicity is a meaningful, acausal match between an outer event and inner thoughts or feelings. A famous synchronicity in therap...