NDNU News
14 Authentic Ways To Showcase Company...
Connect Employee Stories To Values One powerful way to showcase culture is to let employees show how your values come to life. At our university, e...
19 Real-World Examples Of Impactful...
Turning Customer Stories Into Ongoing Campaigns One of the most effective uses of UGC is turning customer success stories into ongoing campaigns ra...
20 Ways AI Can Transform Comms Workflows...
Guiding Decisions With Real-Time Strategic Intelligence Beyond content creation, AI’s greatest value is as a strategic intelligence engine. It can...
Beyond AI Adoption: The Marketing Metrics...
AI Amplification Rate One of the most valuable new metrics is AI amplification rate, the percentage increase in qualified business outcomes genera...
19 Common Challenges Comms Teams Face...
Fostering Active Participation One of the biggest challenges is maintaining employee engagement beyond the keynote sessions. I've addressed this b...
15 Ways To Leverage YouTube For More...
Build Long-Term Content Value The biggest lesson is to treat YouTube as a long-term content and search platform, not just another social media cha...
How To Use Video As A Full-Funnel Communications...
Over the last two decades, video has increasingly become one of the most powerful tools in marketing and communications. It has allowed organizati...
20 Media Outreach Lessons Comms Pros...
Prioritizing Relevance Over Reach Early in my career, I treated media outreach as a distribution exercise rather than a relationship-building one....
Why Marketing And Communications Teams...
Search engine optimization (SEO) has long been a critical part of digital marketing and communications because, to be discovered, organizations h...
20 Ways To Embed Strong Communication...
Train Leaders To Translate Strategy Clearly Make communication a leadership expectation, not a support function. Train leaders to translate strateg...