Kurt Allen

15 Ways To Turn Customer Feedback Into...

May 12, 2026 | By Forbes - Featuring Kurt Allen

Synthesize Feedback Into Revenue Signals Marketing leaders must turn feedback into evidence, not anecdotes. Synthesize insights into clear themes t...

Kurt Allen

14 Hidden Costs Of GenAI Content Leaders...

May 11, 2026 | By Forbes - Featuring Kurt Allen

Exposure To Errors In Accuracy And Voice One hidden cost is brand risk from subtle inaccuracies or off-voice content. AI can scale output quickly,...

Kurt Allen

18 Ways High-Performing Marketing Teams...

March 24, 2026 | By Forbes - Featuring Kurt Allen

Operating At The Intersection Of Speed And Ambiguity High-performing marketing teams burn out at the intersection of speed and ambiguity, always “...

Kurt Allen

18 Outdated Beliefs About Audiences...

March 16, 2026 | By Forbes - Featuring Kurt Allen

Audiences Follow A Linear Path From Message To Action The belief that audiences are passive and linear, that if you push the right message often e...